the power of yes

Why are we so fond of bad news? It’s like that morbid compulsion to crane your neck at an auto accident to see if–heaven forbid!–anyone was seriously injured, and then breathe a sigh of relief that it wasn’t you (though if you crane your neck far enough, it might be!). We watch the headlines with the same morbid fascination, shaking our heads and clucking our tongues at some stranger’s (or strangers’) misfortunes.

We watch and drool…until the bad news finds its way to our doorstep.

Read the rest of this entry »


the power of referrals

How does business come to you? Is it through ads? Mailers? Word of Mouth?  Of the three, it turns out that the last is the most effective, because if a friend or business associate recommends a business to you, you’re getting the message about that business from someone whose opinion you generally trust. So, how do you spread the word?

Read the rest of this entry »


the power of the web … really!

An amazing thing happened with one of our client sites recently: we had barely completed the design and “thrown the switch”, when they started getting hits on the site and queries for the business. Quite literally within less than 24 hours… Read the rest of this entry »


Follow

Get every new post delivered to your Inbox.

Join 468 other followers