the power of referrals
Posted: January 6, 2009 | Author: Rebekkah Hilgraves | Filed under: marketing, networking | Tags: BNI, business network, Business Networking International, networking, referral, social network | Leave a comment »How does business come to you? Is it through ads? Mailers? Word of Mouth? Of the three, it turns out that the last is the most effective, because if a friend or business associate recommends a business to you, you’re getting the message about that business from someone whose opinion you generally trust. So, how do you spread the word?
the power of branding
Posted: December 23, 2008 | Author: Rebekkah Hilgraves | Filed under: marketing, networking, search engine friendly, social media | Tags: brand name, branding, Carpet Solutions of Knoxville, Eco Clean Carpet Solutions, exposure, logo, marketing, referral, trademark, ValPak, Vienna Coffee Company | 2 Comments »In our struggling economy, it is more important than ever that you spend time, energy, and yes, money, to market your business. Even if SheTech and Company weren’t in the marketing business, we would say this!
But this is not to say that you must merely throw your money at any marketing program that comes to your attention; that would likely be ineffective, and therefore wasteful.
