Archive for December, 2008
the power of branding
In our struggling economy, it is more important than ever that you spend time, energy, and yes, money, to market your business. Even if SheTech and Company weren’t in the marketing business, we would say this!
But this is not to say that you must merely throw your money at any marketing program that comes to your attention; that would likely be ineffective, and therefore wasteful.
2 comments December 23, 2008
the trickle-down theory and why it will not work
Once again, our friend Asher Edelman has come out with a response to the current bailout plan. In no uncertain terms, he refutes the idea that the trickle-down economic policy will work in this case (or in any case in this country’s economic history). We are inclined to agree. Read on… (more…)
Add comment December 18, 2008
Electronic conspiracies
Technology has made our lives at once simpler and more complex. We communicate more widely and more freely, but have less true human contact. We can purchase our goods online, but miss the interaction with another human being. Social networking sites bring people together who would otherwise never cross paths, in the virtual world or in the real world…
Continue Reading Add comment December 9, 2008
the power of wordpress
After months of examining options, we have decided to go with WordPress as our blogging platform of choice. Further, we decided to let WordPress host it! (more…)
Add comment December 3, 2008
